LONSDALE, SOUTH AUSTRALIA, November 12, 2024 – The Specialty Equipment Market Association (SEMA) has named REDARC’s Manager Alpha as a Runner-Up in its prestigious “Best New Products of 2025” award, one of the highest distinctions for exhibitors at the 2024 SEMA Show. Recognized in the highly competitive Van/Pickup/Sport-Utility Product category, the Manager Alpha was celebrated for its innovation and functionality. Additionally, both the Manager Alpha and REDARC’s BCDC Alpha received SEMA Global Media Awards, selected by international journalists for their strong consumer appeal across global markets.

Chosen from over 1,600 entries across 18 product categories, the REDARC Manager Alpha impressed judges with its innovative design, rugged durability, and extensive functionality. Available in 75A and 100A models, this cutting-edge battery management system can charge from vehicle (DC), shore power (AC), and solar sources. The Manager Alpha protects the vehicle’s start battery by automatically using excess solar power to keep it charged and can even revive a flat start battery at the touch of a button. Designed for versatility, it meets the power needs of adventurers on the move, whether in remote campsites or RV parks.

In addition to its Best New Products recognition, REDARC was also honored with two SEMA Global Media Awards. Selected by international journalists, these awards highlighted the Manager Alpha and the BCDC Alpha for their strong consumer appeal in global markets, underscoring REDARC’s commitment to delivering high-quality, versatile solutions to customers worldwide.

The BCDC Alpha, available in 25A and 50A models, builds on over 15 years of REDARC’s proven BCDC technology and introduces advanced features like Start Battery Recovery, optimized solar charging, and input current limiting. With its user-friendly design, the BCDC Alpha ensures easy installation, meeting the needs of both dedicated adventurers and everyday users seeking dependable power solutions.

“These awards are a testament to REDARC’s dedication to excellence and innovation,” stated Anthony Kittel, Managing Director of REDARC. “Recognition from SEMA and international media not only validates our commitment to quality but also reinforces our passion for empowering vehicle owners with reliable, cutting-edge technology. We are honored to see the Manager Alpha and BCDC Alpha celebrated on such a prominent, global stage.”

About REDARC

For over 45 years, REDARC has been a trusted name in power management solutions, allowing adventurers to bring the comforts of modern living to the most remote locations. With products engineered, tested, and manufactured in Australia, REDARC delivers power systems that charge and manage batteries through vehicle, solar, or utility power. These systems power everything from essential safety equipment to household appliances, making outdoor adventures safer, longer, and more enjoyable. Whether you’re camping, overlanding, or touring, REDARC ensures that you have the power to enjoy your outdoor experience with confidence.

About Idea Ranch

Idea Ranch is a full-service advertising, public relations, and consumer insights firm headquartered in Tulsa, Oklahoma, with offices in Wichita, Kansas, and Durango, Colorado. The firm has a diversified list of clients across the country and is an industry-leading marketing-communications company building brands in the outdoor recreation, passion sports, and farm & ranch sectors. For more information, please visit www.idearanch.com.